Case Study Program — Revenue Landscape
5 Spots — Q2 2026
Case Study Program — Q2 2026

We build your
conversion engine.
You keep the results.

We're selecting 5 B2B SaaS companies to put through our full trial conversion system — end to end, no engagement fee — in exchange for the right to publish the results.

Apply for a spot
0.3%
Where our last case study started
4.9%
Where they ended up after 90 days
5
Companies selected this quarter
How it works
01 — Apply

Submit your application

Fill out the form below with your company details and current trial metrics. We review every application personally and respond within 48 hours.

02 — Screen

Tell us why you're a fit

If your application looks strong, we schedule a 20-minute call. You tell us about your business. We decide together if it's the right match.

03 — Build

We rebuild your conversion engine

End to end. Activation logic, onboarding flow, trial structure. The same work we do for paying clients — done right, with full accountability.

04 — Publish

You go on record

When the numbers move, we document the results — named company, specific metrics — and publish the case study. That's the exchange.

Who this is for

Strong applicants have

  • B2B SaaS — anyone can sign up for a free trial or freemium plan on their own, no sales call required
  • 40 or more self-serve trial signups per month
  • Current trial-to-paid conversion rate below 3%
  • Series Seed through Series B
  • Access to onboarding and in-app event data
  • A decision-maker willing to implement recommendations
  • Willingness to go on record with the results — named, with numbers

We cannot work with

  • Companies that require a demo or sales call just to start a trial
  • Fewer than 40 self-serve trial signups per month
  • Healthcare, finance, legal, or government verticals
  • Companies unwilling to be named publicly in a published case study
  • Applications submitted by assistants or junior staff — decision-makers only
Apply
1 of 5 spots reserved

Think you're a fit?
Make the case.

Michael reviews every application personally. If you qualify, you'll hear back within 48 hours with next steps.

Application submitted.

We'll review it personally and respond within 48 hours. Keep an eye on your inbox.

about you
First name *
Last name *
Work email *
Your role *
about your company
Company name *
Website *
Trial model *
Company stage *
Trial Length (Days)
Do you have product-market fit?
Monthly trial signups *
Current trial-to-paid conversion rate *
Your situation
What have you already tried to improve conversion? *
Why do you want to be considered? Tell us what's at stake *
I confirm I am willing to be named in a published case study with specific numbers. I understand this is the basis of the exchange — no fee in return for a documented, public record of results.

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